Chanel Clark Brings The Marketing Club's Story to The Fractional CMO Podcast

By Chanel Clark

Chanel Clark, founder of The Marketing Club (TMC), appeared as a guest on The Fractional CMO Podcast, produced by Cemoh, in an episode titled 'Chanel Clark from The Marketing Club.' At the time of…

Chanel Clark, founder of The Marketing Club (TMC), appeared as a guest on The Fractional CMO Podcast, produced by Cemoh, in an episode titled 'Chanel Clark from The Marketing Club.' At the time of the February 2025 conversation, TMC was described as a community of over 8,000 members spanning Australia and New Zealand.

The episode offered a window into the community Chanel has built since launching it in 2022. TMC began as a Slack-based online space for marketers and has grown to include regular networking events, educational sessions, a newsletter, a mentorship program and a podcast. Its early momentum was notable, with 180 members in its first week and more than 1,000 within six months.

The membership figure cited on the podcast marks one point in a steady climb. From that base of over 8,000 in early 2025, TMC's reported membership has continued to grow across later coverage, reaching well beyond that figure in the months that followed. TMC describes itself as Australasia's fastest-growing marketing community.

Chanel's reasons for starting TMC run through the way she talks about it. She founded the community while on mental health leave from burnout, after feeling isolated, unsupported and lonely as an early-career and often solo marketer. Chanel says TMC started as 'a lifeline' when it was just her 'trying to make sense of my career again,' and she believes marketers want connection, accessibility and real value rather than gatekeeping and ego-driven events.

Appearances like this one on The Fractional CMO Podcast reflect the position Chanel has carved out as a community-builder for marketers across the Tasman. From a Slack channel started during a difficult period to a community numbering in the thousands, her focus remains on the connection and support she found missing earlier in her own career.