How Red Lodge Canine Country Club Grew From a Wiltshire Rebrand

By Samantha Taylor

The Companies House record for Red Lodge Canine Country Club Limited tells a quiet story of a Wiltshire business finding its name. The company, number 14202981, was incorporated on 29 June 2022 and is based at Red Lodge, Lucerne Close, Royal Wootton Bassett, Swindon. Its founder, Samantha Taylor, is the sole active director, appointed on the day of incorporation.

The filing also captures a moment of redefinition. The company was originally registered as Lucy Pet Carer Limited, trading under that name until 14 December 2023, when it became Red Lodge Canine Country Club Limited. Samantha took over the business in 2022, and the rebrand marks the point at which it settled into its current identity as a daycare and pet care operation serving Royal Wootton Bassett, Swindon and the surrounding villages.

Red Lodge sits within a wider body of work. Samantha is also the founder of Paddywhack Dog Walkers, a dog walking and pet care business covering the same rural Wiltshire area. Across her businesses she offers dog walking, pet sitting, daycare, puppy school, overnight boarding and behavioural training, building a range of services around the needs of local dog owners.

The same December 2023 date that gave Red Lodge its new name also appears elsewhere in her records. On 14 December 2023 she incorporated Fern Farm Canine Country Club Limited, registered at Fern Farm, North Wraxall, Chippenham, and opened that second daycare facility in January 2024. Fern Farm is set on roughly 100 acres of private land and adds puppy school, boarding, training and grooming to the daycare offer.

Samantha describes her approach to the work in personal terms. She says she treats every dog in her care as her own, and that she only works with people who feel the same way about dogs as she does. The Companies House overview for Red Lodge marks the formal foundation of that approach, the point at which a Wiltshire pet care business took the name it carries today.